Text on a screen is read differently from text on paper. Non-web-friendly typography makes your questionnaire hard to read and costs you respondents. A few basic rules keep it readable on every device.
Font size and readability
Choose a sufficiently large font. For body text, around 16 pixels is now the lower limit, and more on mobile. Text that is too small slows reading down and puts people off. Also ensure strong contrast between text and background and enough line spacing.
Typeface
Use clear, standard typefaces. Sans-serif fonts such as Arial or Verdana look clean on screen. What matters is that the font is available everywhere: if you use an unusual company font, the respondent's device may not support it and will show a different one. So stick to common fonts. LamaPoll offers several standard typefaces to choose from.
Line length and alignment
Don't let lines get too wide. About 45 to 75 characters per line read best. Align text to the left and avoid long passages in capital letters, which slow reading down.
Tip: Test your questionnaire on a smartphone. What fits on a large monitor can be too small or too wide on mobile.
What is LamaPoll?
LamaPoll is an online survey tool for creating employee surveys and measuring employee satisfaction. With us, you can create, conduct, and analyse all types of employee surveys.
Set up your employee survey in just a few steps, customise it with your company's corporate design, and invite your employees conveniently by email or via your intranet. You'll gather insights to boost employee satisfaction in no time. Sign up for free with our online survey tool. You can then run surveys for up to 50 employees immediately and with no obligation. If you need more responses for your online employee survey, simply use our monthly plans. You can also make use of our templates and examples for employee survey questionnaires.
