Online surveys for travel and tourism

Online surveys for travel and tourism: closer to your guests

Tour operators, hotels, hospitality businesses, tourism associations and leisure facilities depend on satisfied guests – guest satisfaction, service quality and recommendations are central to success. Whether guest and satisfaction surveys, event feedback, employee and service surveys or market and target-group research: with LamaPoll, you collect feedback from guests, travellers and customers simply, on mobile devices and in line with GDPR requirements – with hosting exclusively in Germany and, if required, multilingual questionnaires for international guests.

Measure guest satisfaction and improve service

Knowing your guests helps you improve offers, service and the quality of the stay in a targeted way. With online surveys, you capture guest satisfaction and willingness to recommend, for example NPS, directly along the travel journey – from booking and the stay itself through to the return journey. This gives you reliable data for marketing, service and quality management. More about customer surveys

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Nicolas Roth

HR Development • EDEKA Handelsgesellschaft Südwest

5 / 5

LamaPoll makes creating surveys simple and efficient, and the display on mobile devices works very well for participants. The LamaPoll team is also always available to support us with advice and practical help. We would definitely recommend LamaPoll!

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Surveys for the entire tourism business

From guests and travellers to business and travel partners, employees and the market: in tourism, feedback from all stakeholders matters. With LamaPoll, you survey each target group in a focused way – mobile-friendly, anonymous and in line with GDPR requirements.

Guests & travellers

Measure the satisfaction, expectations and willingness to recommend of your guests and travellers – from booking and the stay itself through to the return journey. This helps you strengthen guest loyalty and consistently align your offer with guest needs.

Business & travel partners

Survey travel agencies, service providers and cooperation partners on collaboration, service and processes. Reliable feedback helps you strengthen partnerships and sales in tourism over the long term.

Employees & service staff

Survey service, reception and seasonal staff on satisfaction, working conditions and cooperation – and develop your business as an attractive employer in hospitality.

Market & target groups

Analyse travel behaviour, brand awareness and trends within your target groups. This gives you a sound data basis for decisions about offers, destinations and marketing.

Secure and confidential for your guest and customer data

Guest, traveller and customer data is a matter of trust. LamaPoll meets the highest standards for confidential and representative surveys in tourism:

GDPR-compliant processing and hosting exclusively in Germany
Anonymous surveys – with personal invitations and reminders if required
Multilingual questionnaires for international guests
Mobile-optimised surveys for feedback directly on site – by email, link or QR code, for example in the room, at reception or at the event location
ISO 27001 certified and BSI-reviewed security
Full encryption and GDPR-compliant data processing agreement
Personal German-language support by phone and email
More about online market research
More about security

Start with LamaPoll for free

Create your first guest survey in just a few minutes – mobile-friendly, anonymous and GDPR-compliant, with hosting exclusively in Germany.

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Use cases for surveys in tourism

From guest and satisfaction surveys to event feedback and market or target-group research: with LamaPoll, you implement common survey use cases in tourism in a structured and GDPR-compliant way.

Guest & satisfaction surveys

Collect structured feedback on guest satisfaction, service quality and willingness to recommend – as a basis for guest loyalty, better reviews and the further development of your offer.

Event feedback

Evaluate conferences, events and excursions before and after they take place – for smooth processes, satisfied participants and targeted improvements.

Market & target-group research

Measure travel behaviour, brand awareness and trends within your target groups – for sound decisions in marketing, sales and offer development.

Questionnaire templates for customer surveys:

Customer Satisfaction & Support Feedback

This template lets you survey your customers about their satisfaction and support experience. It contains tips and pointers right inside the questionnaire and can be copied and customised with a single click.

View Use

Product Rating & Satisfaction

This template lets you gather feedback on your customers' product satisfaction. It contains tips and pointers right inside the questionnaire and can be copied and customised with a single click.

View Use

What is LamaPoll?

LamaPoll is an online survey tool that enables tour operators, hotels, hospitality businesses and tourism organisations to create, run and evaluate surveys securely and in line with GDPR requirements.
Whether guest and satisfaction surveys, event feedback, employee and service surveys or market and target-group research – with LamaPoll, you manage all surveys for your tourism business on one platform. Create your questionnaire in just a few steps, adapt it to your corporate design and invite guests and customers conveniently by email, link, QR code or directly on your website – anonymously and still personally, with multilingual questionnaires if required. With ISO 27001 certification, high information security and hosting exclusively in Germany, you meet high requirements for data protection and confidentiality. Register for our online survey tool free of charge and run surveys for up to 50 participants immediately and without obligation. If you need more responses, simply use our monthly plans. Suitable templates and examples for questionnaires are also available.

Create your survey

Online surveys for travel and tourism